
CineCenter
My Individual Media Design App
Overview
With the ever-growing number of streaming services, finding where to watch your favorite shows or movies has become unnecessarily complex. CineCenter is a cross-platform solution designed to simplify that process. It consolidates streaming search, subscription tracking, and social features into a single intuitive app, reducing friction and enhancing discoverability for users across all demographics.
CineCenter empowers users to search any title and get redirected instantly to the most accessible streaming provider. It also streamlines subscription management and adds a social layer through public profiles, reviews, and friend interactions, all while keeping the user in control.
Problem Statement
The fragmentation of streaming services (Netflix, Hulu, Max, etc.) has made content discovery and subscription management increasingly tedious. Titles frequently shift between platforms, and users often pay for services they no longer use without realizing it.
Core Challenges:
Enable fast, unified content search across all major streaming services.
Help users manage and track all their subscriptions in one place, including spend transparency and cancellation support.
Design a platform that’s intuitive for a wide range of users, from tech-savvy streamers to less experienced viewers.
Design Process
I began with qualitative research to uncover common frustrations and behaviors related to streaming. Through a series of interviews, I explored:
Key Insights:
Prioritize simplicity in navigation
Highlight owned services for quick access
Enable quick search with real-time content suggestions
Low-fidelity wireframes were developed in Figma, incorporating feedback from peers to refine user flows and navigation clarity.
Ideation and Wireframes
Final Solution
CineCenter offers a centralized, user-friendly platform that combines seamless search, curated recommendations, and powerful subscription management—all with a clean, accessible interface.